Google Slide Deck
Knowledge Base Resources
What is GEO? The Rise of Generative Engine OptimizationDeciphering AI Search: Beyond Keywords" explores the evolving landscape of search, where AI-powered search engines and features, such as Google AI Overviews (AIOs), are changing how users find information online.
This means that brands will also need to shift from traditional keyword-based search engine optimization (SEO) to a more comprehensive approach, emphasizing the need to adapt content strategies for the age of AI.
What is Answer Engine Optimization?SEO for AI Search: SEMRush Study on AI OverviewsHow Google AI Overviews Impact SEOThe Top AI Search Engines for 2025Recording from Presentation
